One of the most common misunderstandings in EU product compliance is the difference between an EU Authorised Representative (EC REP) and an importer. Many manufacturers assume: 👉 “The importer will handle everything.” This assumption is dangerous. Because under EU law, both roles have clearly defined – and very different – responsibilities. Misunderstanding this can lead to: compliance gaps…
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EC REP vs Importer: Who Is Responsible for Product Compliance in the EU?
