Blog für Unternehmer

Software mit Förderung verkaufen (30–70% günstiger)

Software-Unternehmen stehen vor einem strukturellen Vertriebsproblem: Obwohl der Nutzen von KI-, Automatisierungs- und Digitalisierungsprojekten durch Studien von KfW Research, Europäische Kommission und McKinsey & Company eindeutig belegt ist, scheitern Investitionsentscheidungen im Mittelstand weiterhin häufig an Budgetrestriktionen und fehlender Finanzierung. Genau hier setzen Fördermittel an – nicht als reines Beratungsthema, sondern als entscheidender Hebel im Vertrieb…

EU Compliance Case Study: Why a CE-Marked Video Door System Failed in the EU

Many manufacturers assume that compliance issues only arise in theory or affect poorly prepared companies. In reality, even established manufacturers with certified products can face serious regulatory consequences when the compliance structure is incomplete. This case study is based on a real-world scenario involving a non-EU manufacturer selling electronic products in the European Union over several…

Exporting from Japan to EU: Requirements

Exporting products from Japan to the European Union offers strong business opportunities, but it also requires strict compliance with EU regulations. Many Japanese manufacturers focus primarily on product quality and certification, assuming that this is sufficient for market entry. In reality, the EU requires a complete compliance structure that includes documentation, traceability, clearly defined responsibilities,…

Economic Operator EU Law: Roles and Responsibilities Explained

One of the most important but often misunderstood concepts in EU product compliance is the role of the “economic operator.” Many manufacturers focus on certification and product requirements, but EU law requires a clearly defined responsibility structure within the supply chain. Authorities do not only assess whether a product is compliant, but also whether there…

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